About the Founder

Benjamin Haberman

I've been building, acquiring, and running technology-driven companies since 2008. That's not a side gig — it's what I do. Every system I implement for a client is one I'd run myself, because I'm already running similar systems inside my own operations.

I'm not a consultant who hands you a deck and disappears. I'm an operator who builds the thing, ships it, and stays accountable to whether it actually works. Applied AI, websites, workflow automation — I deploy all of it in my own businesses first.

Confidere exists because most firms sell strategy. We sell implementation. Tell us what's broken; we'll tell you what we'd build.